In "Signs of Life in the USA: Readings on Popular Cultural, Kalle Lasn states that advertisements are most prevalent and toxic of the mental pollutants. Lasn also states an estimated 12 billion display ads, some 3 million radio ads, and more than 200,000 TV commercials are dumped into our unconscious. Advertising is a form of communicating to an individual whether you see it on television, hear it on the radio, or see it on billboards on the way to work. Its sole purpose is to persuade you to take action. Being consistently exposed to it can increase your interest. The world as we know it today is polluted with advertised propaganda and its ferocious effort to convince.
The significance of advertising is a reference to sales and simply, brand recognition. Without it, many consumers would not know of certain products or what certain companies are offering. Advertising is a short, quick and effective method of getting product information to the consumer. Lasn mentions that no matter where you are, they are always signs of advertising anywhere we go, usually displays branded and filled with a logo or product message.
I call advertisements, "Want Ads" and I see them every day. I see them on the way to work. For example, when I take the train, there are hundreds of posters containing information about upcoming movies. An example used by Lasn in the text relates to the people getting gas and how there are advisements on the nozzle. Our society and millions of people today depends hugely on cars and gas thus making this one of the most popular ways of advertising. The Metropolitan transportation system, another prime example I would like to use because it also used by millions of people. These prime examples allow advertisements to access the public in great numbers. Another example used by Lasn, are small interactive screens on supermarket carts. Everywhere you go there is a high chance that you are polluting your mind with advisements.
In the end, advertisements are toxic and they are pollutants. They are toxic to everyday life and there are no signs of decrease in its exposure. There is simply nowhere to run. Advertisements have become a way of life and I know if I see an interesting billboard, pop up, or poster I will look at it just like millions of other people will.
Until next time.
Subscribe to:
Post Comments (Atom)
Your thesis statement was great, but you inculded your opinion with your introduction paragraph.
ReplyDeleteYou need to give more examples of personal experiences with your evidence. When doing a summary try to do it mostly in your own words.
Good job in referring to the author. Work on your final paragraph.
The writer clearly mentioned Kalle Lasn's claim in his summary. The writer also mentioned his claim to discuss for the essay. He clearly stated the conclusion.
ReplyDeleteThe writer added some unnecessary details after in Kalle Lasn's claim. He also didn't state if s/he agree or disagree with the author. The writer also include personal opinion in the summary.
The writer should state Kalle Lasn's major claim in just 1 or 2 lines.